This article gives hands-on tips on how to write for the web. It distills the work of web usability guru Jakob Nielsen, featured in my earlier post. Just to recap, Nielsen’s ‘eyetracking’ studies revealed that …
On Jakob Nielsen, the Guru of Web Usability
1 October 1997 was momentous in website history. It was the day usability guru Jakob Nielsen conducted the world’s first ‘eyetracking’ study of how users read on the web. (Eyetracking studies had been used before, …
