Automated Website Performance Tools – 5
www.seobrowser.com helps you see your site as a spider or crawler sees it.
I expect most of us have been guilty of being seduced by the visual aspects of a website at one time or another.
But search engine spiders, robots or crawlers – responsible for your search results – see things differently. They strip off a site’s make-up and reveal the skeleton beneath.
This tool emphasises the duality of all web experience, namely, that a website must appeal simultaneously to visitors of the human and spider variety.
While images add variety and resonance to a website, and appeal to the human eye, only their captions and ‘Alt tags’ will be visible to the spider. So make these descriptive, relevant, and consistent with your main text.
Use seobrowser.com to ensure you do not get too carried away by images and remember that there is no substitute for textual content – as long as it is relevant, original and of high quality.
I hope these automated tools prove useful in improving your website’s performance.
In the meantime, what is your favourite automated tool, and why?